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DLI to Present Profit-Boosting Webinar, Marketing Masterclass Next Week

April 16 educational session to focus on charting course for drycleaning business growth

LAUREL, Md. — The Drycleaning & Laundry Institute (DLI) will present an upcoming webinar designed to help drycleaning business owners maximize their profitability in the coming year.

“Double Your Profit in the Next 12 Months,” featuring Dave Coyle of Maverick Drycleaners, is set for Wednesday, April 16, beginning at 1 p.m. Eastern.

The webinar will guide participants in creating a comprehensive yearlong business plan focused on increasing revenue and enhancing profitability. 

It will be included in the more than 160 webinar presentations available in the DLI Online Webinar Library. Program topics include marketing, management, diversifications and more aspects of running a successful drycleaning business. Full access to the recordings and live presentations is available to all DLI members.

Other Educational Opportunities

DLI will also host its monthly Marketing Masterclass next week, scheduled for 2-4 p.m. Eastern on Thursday, April 17. It will provide in-depth training on effective promotion strategies for cleaning businesses.

DLI’s Marketing Lab has been restructured into DLI’s Marketing Masterclass, reflecting a change in format from a roundtable discussion to a presentation-style program. Attendees vote on upcoming topics and learn successful marketing practices from fellow DLI members. 

Additionally, DLI continues to organize its weekly peer-to-peer membership meetings on Tuesdays from 11:30 a.m. to 12:30 p.m. Eastern. These sessions offer valuable opportunities for operators to exchange ideas, discuss challenges and share best practices with colleagues from across the country, DLI says.

To learn more about these or other DLI educational programs, visit the organization’s website.

DLI Webinar: Getting Past the Summer Doldrums

Have a question or comment? E-mail our editor Dave Davis at [email protected].